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Strategic Press


A few selections:


The Fix: McCain ad mentioned as the best negative ad to date in the 2010 cycle
The Fix: The best ads we've seen so far in the 2010 midterms
The Fix: Are Primaries A Good Thing?
Race, Celebrity and the Presidential Campaign
McCain Expands Campaign Media Team
ONE Campaign Hits Airwaves
Brand on the Run


John King's Political Fact Check


THE DAILY RUNDOWN: SPI once again makes the Top Ten
THE DAILY RUNDOWN: Nobody does viral ads better than Fred Davis
FIRST READ: Top 10 TV ads
Countdown with Keith Oberman:
Blagojevich's hair a political liability?



Attack ads on Murray may have had effect


California Senate: How Carly Fiorina Pulled Off Her Big "Upset" in the GOP Primary


Meet the Man Who Brought You "Demon Sheep" and Who May Change the Face of GOP Ads Forever


The Tim James "Language" Spot

Fox News, The O'Reilly Factor
Alabama Gubernatorial Candidate Tim James Defends Controversial 'Learn English' Ad
Mobile Press-Registry
Breaking News: Gubernatorial candidate Tim James' ad ignites Alabama GOP primary
Fox News Sean Hannity
Frank Luntz Focus Groups the "Language" Ad on Hannity


Political Attack Ads Hit the Net


Carly Fiorina's Barbara Boxer Blimp Campaign

The Washington Post
Morning Fix: The Boxer blimp, the Demon Sheep and Fred Davis
Los Angeles Times
PolitiCal: Demon Sheep creator strikes again
SF Weekly
The Snitch: Adman Behind 'Demon Sheep,' Boxer Blimp Has No Idea How He'll Top This


Nerd Surge


Revenge of the GOP Nerd


Hoekstra leads, but the 'Nerd' is gaining


Fox News Discusses Rick's "One Tough Nerd" Ad


Carly Fiorina's Demon Sheep Campaign

Yahoo News
Bizarre attack ad heats up California Senate race
National Review Online Weekend
Demon-Sheep Strategist Says More Ads to Come
Time.com
The GOP Mastermind of Carly Fiorina's Demon-Sheep Ad
Los Angeles Times
Fiorina's 'demon sheep' creator speaks


The Problem With Illinois Politics? It’s the Hair (Blagojevich’s, That Is)
As Economic Crisis Peaked, Tide Turned Against McCain
McCain Team Scrambles to Rescript Show


The Anti-Obama Campaign That Didn't Happen
Halperin's Take: The Five Most Important People in American Politics Not Running for President


Political Firms Find D.C. Office Means Business


Four Media Geniuses Dish on Smart Spots, Writer's Block and Paris Hilton


The Republicans' Ad Man in St. Paul


California ad firm aligned with Cornyn campaign



McCain Beefs Up Ad Roster for General Election
California Governor's 'Backwards' Spot a Masterpiece



Can McCain’s Ads Win an Oscar?



Governors Join in Creating Regional Pacts on Climate Change



Dan Quayle appearance on The Tonight Show



Rush Limbaugh "Bug Zapper"



10 questions for Fred Davis



Corker conquers -- Ford falls just short with good Nashville numbers



Hotline ON Call: GOP Adman Becomes ONE With Poverty



Strategic Perception joins McCain campaign team



Political ads go up against DVR tech



Governors Join in Creating Regional Pacts on Climate Change

Mauricio Vargas/Environmental Defense

CALIFORNIA Gov. Arnold Schwarzenegger talking about the threat of greenhouse gases.

By JOHN M. BRODER
Published: November 15, 2007

WASHINGTON, Nov. 14 — Frustrated with the slow progress of legislation in Washington on energy and global warming, the nation’s governors have created regional agreements to cap greenhouse gases and are engaged in a concerted lobbying effort to prod Congress to act.

Anne Sherwood/Environmental Defense

MONTANA Gov. Brian Schweitzer telling Congress: “Do something. Anything. Move.”

Scott Klepper/Environmental Defense

UTAH Gov. Jon Huntsman Jr. said Western governors were “setting ambitious targets.”

Beginning Monday, three Western governors will appear in a nationwide television advertising campaign sponsored by an environmental group trying to generate public and political support for climate change legislation now before the Senate.

The 30-second ad features Arnold Schwarzenegger, Republican of California; Jon Huntsman Jr., Republican of Utah; and Brian Schweitzer, Democrat of Montana, standing in casual clothes in scenic spots talking about the threat posed by greenhouse gas emissions. The nation’s governors are acting, but Congress is not, they say. “Now it’s their turn,” Mr. Schwarzenegger says.

Separately, in Milwaukee on Wednesday, nine Midwestern governors and the premier of Manitoba signed an agreement to reduce carbon emissions and set up a trading system to meet the reduction targets. The Midwestern accord is modeled on similar regional carbon-reduction and energy-saving arrangements among Northeastern, Southwestern and West Coast states.

The advertising campaign is underwritten by Environmental Defense, an advocacy group that is pressing for quick action on a climate change proposal sponsored by Senators Joseph I. Lieberman, an independent from Connecticut, and John W. Warner, Republican of Virginia.

The Lieberman-Warner legislation would cap carbon emissions at 15 percent below 2005 levels by 2020 and set up a system for polluting industries to trade emissions credits to meet the goals. Like other such bills before Congress, it would provide incentives for research on capturing and storing carbon dioxide from power plants and subsidies to help the poor handle the higher costs of electricity in a carbon-constrained economy.

The bill is now before the Senate Environment and Public Works Committee. The committee’s chairwoman, Senator Barbara Boxer, Democrat of California, said she hoped to bring the bill to a vote of the full committee by Dec. 6. There is no schedule for action after that, however.

The governors, who did not receive a fee for appearing in the advertisement, say state leaders are moving to reduce climate-affecting emissions, while the current Congress has so far failed to pass any significant legislation on climate change or energy.

“In state after state, we’re taking action,” the governors say, taking turns speaking. “Now it’s time for Congress to act by capping greenhouse gas pollution.”

In an interview, Governor Huntsman said, “With just weeks left in the legislative calendar, there has been no vote yet dealing realistically with greenhouse gas pollution. We in the West are already wrestling with it and setting ambitious targets.”

He said action on the national level, in the form of the Lieberman-Warner legislation or a similar economywide carbon cap-and-trade scheme, was preferable to the patchwork system that state governments were putting in place.

Governor Schweitzer said dealing with global warming was the “greatest imperative” of this and future generations. “We need to find a sustainable, renewable American energy supply so we will not commit the next generation to fight another oil war,” he said.

Mr. Schweitzer added: “Here’s a novel concept for Congress. Do something. Anything. Move.”

Environmental Defense is spending $3 million to broadcast the advertisement, which will appear in 17 markets in 11 states over the next few weeks, said the group’s president, Fred Krupp. The ad will also appear during the Sunday morning talk shows on Nov. 25.

The Midwestern governors expressed similar impatience with the slow pace in Washington on global warming and energy issues. They have banded together to set up a regional emissions control program, to expand production of biofuels and to cooperate on environmental and energy infrastructure projects, like an interstate pipeline for moving carbon emissions from power plants to underground storage vaults.

Gov. James E. Doyle of Wisconsin, a Democrat who is chairman of the Midwestern Governors Association, said that the individual states in his region were all moving independently toward greater energy efficiency and planned to reduce greenhouse gas emissions, and that it made sense to work in concert.

“In the absence of a federal plan we have to move forward,” Mr. Doyle said, speaking from Milwaukee, where he was the chairman of an energy summit meeting of the Midwestern governors. “On top of that, this recognizes that, federal plan or no federal plan, the Midwest is uniquely positioned to be a major force in the developing new energy world.”

He predicted that sooner or later Washington would adopt a national cap-and-trade system for carbon emissions, but he was not optimistic that it would act before President Bush leaves office.

“I suspect it will require a new administration to come in,” he said. “There’s a lot of work to be done to prepare for it. If there comes a national cap-and-trade system, we will have done a lot of the work. If not, we will have one in the Midwestern region on a scale that can work.”